A Creative Focus for 2021

Stack of Books

Continuing the tradition I started several years ago, I have again chosen 12 meaningful words to focus on each month of 2021. I decided that this year I wanted every word to be an active verb. My challenge is to see how I can apply these to my writing life. Why have I done this?

Why I Focus on BIG Words

With so many things to write about, why would a writer benefit from selecting a few words to focus on in a blog? Being a writer is a time-consuming occupation. Writing alone takes up much of my day. But I also need to spend time on promotion and marketing. I have blogs like this one to write. Newsletters to get out every month. Emails to answer. Workshops to give. And an active home life too.

When preparing to write my blog posts, having a specific word to focus on helps me draw my attention to that one word. I can look for relevant quotes and images to inspire me. In my journal I can play with associations I have with the word.

When I get ready to write, I can combine the meaning of the word with my writing path and the thoughts I want to share with other writers, and despite the constraint of the one word focus, be more creative.


“We need to first be limited in order to become limitless,” 

Phi Hansen

Limitation Actually Fosters Creativity

Working within limitations actually forces our brains to solve problems more creatively. Despite the common belief that the best ideas develop in an open, free-wheeling atmosphere, Brent David Russo in his dissertation on Creativity and Constraint found that:

“for creative teams in organizational settings, there can be freedom in constraint; it’s knowing what to do with them when they emerge, finding the right constraints in the right balance, and crafting an environment in which they can be perceived as opportunities rather than obstacles. The well overused cliché about creativity is “thinking outside of the box.” While this metaphor assumes an empty box, my
dissertation research demonstrates that there are valuable tools right within the box that can be used to bolster team creativity if the creators know where to look to find them.”
p. 149


This should not be surprising. Engineers and architects use creative problem solving to build incredible structures within all kinds of limitations from material strengths to preset deadlines.

Photo by Hao Zhang

I personally utilize both paths to creativity. When I am fast drafting I let all outside distractions fall away and focus only on the flow of creative ideas. But when I am revising, I draw on the creative solutions that comes from problem solving within limitations. This is the method I recommend in my new book Revise Your Draft and Make It Shine. (FREE for the next 5 days 1/11/21 to 1/15/21)

My 2021 Words

So I am going to take advantage of the creative push working within limits can give me and limit myself focus to the the following words:.

        • January -Habitualize
        • February – Amaze
        • March – Compose
        • April – Harmonize
        • May – Cherish
        • June – Delight
        • July – Discover
        • August – Free
        • September – Fuel
        • October – Invigorate
        • November – Challenge
        • December – Enlighten

Wordart Bird

Do these words inspire you?

I welcome your thoughts and comments.

8 thoughts on “A Creative Focus for 2021

  1. Great post, Zara. Two words jumped out at me: Free and Fuel. Recently, I slashed several hours of marketing per day to free up time for my writing. I had become too much the administrator and not the creativity artist. When it came to write, I lacked the spark. When I took a look at a different approach on managing each day, the fuel (spark) of creativity returned.

    I like your idea of a word to draw upon each month.

    Like

    1. How wonderful you have been able to find more writing time. I agree marketing can really take over one’s day. I try to write first thing in the morning before I even think about all the business stuff.

      Like

    1. Words are so much fun to explore. I am working on my Power Charge Your Language Book for the Write for Success series right now and am learning so many amazing things about using words. But having read your books, I think you already have a great handle on using words powerfully.

      Like

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